Sunsail appoints Designate in brand revamp
Designate has been appointed to re-brand customer facing communications for Sunsail, the yacht chartering and holiday club specialist. The campaign begins with a revamped identity for flagship customer magazine Waterlines, taking two separate publications and aligning them to the newly created central brand identity.
The campaign will feature a more lifestyle led approach to life on the water, focussing on key club and charter activity, news, key events and customer relevant information and is the initial lead customer focused marketing activity for the overall Sunsail brand.